Do you know the definition for engaging and evergreen content? A content that stands forever and a long lasting one with the capability of boosting SEO is the evergreen content. When you are in the line of digital marketing, if not whatever may be, the brand needs some sort of marketing strategy. Hence, when there is particular about web marketing, absolutely SEO is the key prompt to open up the content marketing where everyone would read about your business, get know about the brand with good reach to the right set of audience.

Evergreen content is the SEO one which stays on the web with a fresh feel and unique style for readers to get more indulged. Apparently, there are certain formats for evergreen content in which you have to consider for keeping your content with auto generating freshness. Appending below are them:

Lists

Top notch tips and techniques

A guide of “how to” tutorials

Encyclopedia

Entries (if any)

Product reviews

Video descriptions

In principle, writing for the above categories would not the only objective for the evergreen format but such structures actually tend to perform well with evergreen write-ups. The ideas/categories that bit old yet gold are: food, love/romance, health care, pet care, parenting, child care, finance, investments, weight loss, weight gain, tips for careers et al would survive long when made with the good amount of evergreen writing format.

And in recent days, demand for such evergreen & interactive content increase gradually among the web page owners for its top notch quality and long lasting survival. Below appending are the few tips and techniques that Guest Writing guides you in regard to how to make use of live data for writing an interactive content.

Maximum utilization of live data

The advantage of making use of live data is that it provides the exact scenario about the content and its relevant nature on the current stage. When Google prefers the content with uniqueness, fresh, real and potentiality, live data fed content is the other way round solution to place the content relevant and interactive.

In addition, the other beauty behind the live data fed content is that it has the ability of producing real-time content about live events if any, say for World Cricket, Olympics et al.  Some leading big shots such as Salesforce, GoSquared Analytics keep using live data to create live interactive infographic for a long lasting existing content till now, in which they were actually created some years back.

But why everywhere live content data?

Guest Writing in its personal experience says that live content data has the eccentric opportunity in existing by setting apart from the common crowd. It will not get expired and go out of the crowd by it very live nature, in which it actually started like running on the content treadmill constantly and where you can run your content over the years even.

When you think about traditional and static infographics, where the content is with the non-ability for Google to be crawled, wherein live content data keeps itself refreshed persistently with more crawlable and shareable because of the content is getting embedded within the content with the help of share buttons. See, whether you wold likes to drive just links and desired to receive a good number of shares interactive live content data is really a worth exploring and to performing.

Alright, how can you create live content data?

No surprisingly that anyone can create awesome live content data in which there avail n numbers of tools. Though you might be lacking the technical knowledge of HTML, CSS, PHP coding, it does not matter. Guest Writing explores a lot!

Datownia is a tool wherein it allows creating live content! All it does is that it allows turning any data set into an AP format by adding data in a format of excel spreadsheet and then cohesively push the spreadsheets in a Dropbox. And by the setting of automatic or manual, the data within it would be updated as per your command which means that you are not actually limited also from the usage of pre-existing APIs any longer.

Next on the line is HTML5 chart tool. Herein you can create good-looking descent hand coding charts by the services like Highcharts and Koolchart. They allow you to create embeddable charts by making use of interactive infographics with the support of WYSIWYG interface.

A sweet in between the big meals for you is that with the execution of live content data, you can just play around with zoom, pan, and even can change the vantage point in which all seem like an icing on the cake job indeed! In addition, you can try over much of transitions – fade in, fade out, zoom in, zoom out, rotate, fly in, et al, though it is live content data, as a common human brain all we need is changing features.

Sustainable content

Interactive live content data is the most prized part of a well-defined content marketing strategy, in which it goes perfect for the web and even more perform perfectly when focussed for SEO. And so try following all the possible SEO technique while building your content in order to be optimized with well-researched keywords.

Guest Writing’s best idea for you is that, please do not rely on the exclusive live content data yet you can concentrate on how to create it. Be sure not to write anything for experts, just try avoiding too much technical language, try narrowing down to your topic only, add link posts along with the content and try re-model & re-purpose your content for the best.

Bottom line

See, interactive live content has the potential nature of bringing serious traffic to the site where it stays longer, say for even months or years could be. But the fine point is that: content should be blended properly and perfectly with the topical articles and long lasting posts.